MOSDER aims to raise awareness among domestic furniture retailers and consumers, directing demand towards branded furniture styles in the industry. Internationally, MOSDER aspires to create a vision of 'Turkish Furniture' with its quality that complies with global standards, distinctive and original designs, and competitive prices. Zell, the new member of MOSDER, which encompasses 51 leading brands in the Turkish furniture sector, received its membership plaque from Kadir Özenen, the Chairman of Zell's Board of Directors, during the meeting held in Antalya on November 17-19, 2023, presented by MOSFED Association President Ahmet Güleç.